Jessica Overcame the Cold-Calling Slump

"I really don't like cold-calling people because I don't like to be cold-called." Jessica found that using the books was a much warmer approach. "You're truly equipping people with information that they need to know, that they need to understand, in order to successfully sell their home and for top dollar." Listen to her story here,

2018-03-14T13:29:26+00:00 March 14th, 2018|Categories: Agents|Tags: , , , , , , , , , |

Avoid Major Prospecting Faux Pas

As real estate agents, our jobs never truly stop. We’re at the beck and call of our clients 24/7. Sometimes, it’s difficult to distinguish where our personal lives begin and our work lives end. And a lot of the time, they intertwine. When you’re always on top of your game, you run the risk of

2018-03-13T13:26:42+00:00 March 13th, 2018|Categories: Agents|Tags: , , , , , , , , , , |

Create The Best Agent Biography For Your Books

Want more clients? Of course, you do. We're guessing that's the number one reason you decided to become a Smart Agents member.  Part of our book ordering process includes writing a biography. Have you added yours? What does your bio say about you? Why Your Author Bio Is So Important Many agents don’t give much

2018-03-09T17:37:02+00:00 March 9th, 2018|Categories: Agents|Tags: , , , , , , , , , , , |

Check Your Real Estate Appearance

First impressions count — a lot! — when it comes to choosing a real estate agent. Sure, sales stats matter, and references from friends and family are key. But everything about an agent broadcasts their personal brand — the car they drive, the clothes they wear, how they wear their hair, even the shoes they

2018-03-08T11:11:48+00:00 March 8th, 2018|Categories: Agents|Tags: , , , , , , , , , |

How do I drop off the books? What do I say?

So, now you've got your books in hand. But how do you use them? It's one of the questions we're asked most often — and if you don’t know how to use the books, you aren't unlocking their full potential. The secret to getting more listings from the books is to make sure you get

Is a Real Estate Career Right for Me?

You love wandering through high-end houses, imagining you live there. You want to set your own schedule, so you can tote the kids to chess club and swim team practice. And you certainly like the idea of cashing big, fat, commission checks. Real estate, you think, is the perfect career for you. But not so

2018-02-22T11:37:02+00:00 February 22nd, 2018|Categories: Agents|Tags: , , , , , , , , , , |

Jesse Credits 8 Listings to the Books!

"I encourage each and every one of you to reach for the stars." Jesse says the books give him credibility and leverage over his competition. "People get so excited when they find out that you're a published author." Check out his story here, and read his follow-up Q&A with our team!   Smart

2018-02-22T09:43:52+00:00 February 21st, 2018|Categories: Agents|Tags: , , , , , , , , , , |

Smartphones: Your Ticket To Sales Success!

Did you know that prospects are two to three times more likely to respond when they have different ways to contact you? And basic math tells us that more responses = more sales. Luckily, thanks to the advent of smartphones, multiple options are literally in people’s hands; all you have to do is show them

2018-02-13T01:29:02+00:00 February 13th, 2018|Categories: Agents|Tags: , , , , , , , |

Battling the Zillow Monster!

For real estate agents, Zillow is a monster. It is a Godzilla rampaging through New York City and beyond, leaving a blazed trail of destruction all the way to Los Angeles. A “radioactive” Seattle-based online real estate company, Zillow Group, Inc., was created with a nuclear blast. The industry bomb was dropped 12 years ago,

2018-02-12T12:36:29+00:00 February 9th, 2018|Categories: Agents|Tags: , , , , , , , , , , , , , |

Wait! I wan't to get you a FREE BOOK before you leave.

This book is my "mini-salesperson" and it gets me more listings without cold calling!