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The 5 Key Habits That Separate Top Agents From Average Agents

This post will highlight five habits every top earning agent has in common These five things are pretty straightforward. Most likely, you’re actively implementing some of these habits already — but it never hurts to see how and where the leaders in an industry focus their time and money. Surveys show that the number one

November 14th, 2017|Categories: Marketing and Advertising|Tags: , , , |

5 Social Media Blunders That Turn Away Customers

Social media platforms are powerful tools for your business. They give you the opportunity to expose your company to an ever-expanding and diverse audience, develop a brand identity, and most importantly, connect with prospective buyers. However, there are effective and not so effective ways to use social media. If you make mistakes, it might hinder

November 8th, 2017|Categories: Marketing and Advertising|Tags: , , , |

Which of These Expired Marketing Strategies Work For You

Expireds are a huge niche. The leads aren't hard to get. But what's the best way to prospect them? Every agent is different. Go through each option to find the best way for you. You can cold call. We don’t recommend it. But, it’s an option. You can leave voicemails. You can send them a

October 25th, 2017|Categories: Expireds|Tags: , , , |

Crazy Real Estate Myths To Disprove To Clients

Real estate is an industry where new clients and prospective new clients are uninformed. More so than other industries as well. This can affect your business as an agent, especially how you handle it. There’s a lot of typical stereotypes that the average person may believe about realtors. There's a lot of parts of a

October 13th, 2017|Categories: Leads, Prospecting|Tags: , , , , |

A Good Real Estate Bio/About Me Page Is Important

What's the first thing a lead looks at when they visit your website? Your bio or about me page.  It needs to introduce yourself to any viewer while helping you stand out. You're about me page could win or lose you any potential leads or listings. You want it to make a connection with any

October 11th, 2017|Categories: Agents, Online Tools|Tags: , , , , , |

Case Study: Member Lists Inherited Homes

This week's interview was with JC, a long-time member who is getting inherited leads to reach out to her. In the interview we went over: She listed 3 inherited homes after her inherited books branded her as the expert in that niche. Two of those leads found her free book offer on her website. The

October 9th, 2017|Categories: Inherited Homes, Members|Tags: , , , , , |

Getting Landlords to Stop Renting and Sell

Landlords are another forgotten niche that agents don't heavily pursue. Finding recently rented properties and targeting those owners is a great strategy. The key is showing them enough evidence that selling is easier and better financially then dealing with tenants. It's true in a lot of ways, so it won't be impossible to convince them this.

October 3rd, 2017|Categories: Prospecting|Tags: , , , , |

Member Beats Out Celebrity Realtor for Listing

This week Ben spoke with Karen, a member who beat out a local celebrity realtor for a listing. She used her books to have the same celebrity credibility as the realtor she competed against. The interview goes over: The competing agent had a realtor radio show and was super well known. The books made her

September 25th, 2017|Categories: Marketing and Advertising, Members|Tags: , , , |

4 Listing Appointments, 4 Listings Won

For this week's case study, Ben interviewed David, a veteran realtor who's had a lot of success throughout his career. In the interview they went over: He uses the books so well, they work each presentation he does. How he approaches FSBOs. The books are simple, easy to use, and they work. This is a

September 18th, 2017|Categories: Agents|Tags: , , , , |

Don’t Mess Up First Impressions With a Real Estate Lead

First impressions are everything. We all know this though. For agents, they're even more important and tougher. Most agents sound the same to an owner. Or they're easy to see through and turn off the owner. Think of used-car salesmen. Most of them just hammer away about having the lowest prices. One of them broke

September 8th, 2017|Categories: Prospecting|Tags: , , , |

Wait! I wan't to get you a FREE BOOK before you leave.

This book is my "mini-salesperson" and it gets me more listings without cold calling!