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The 6 Types of Competitors and How to Beat Them

Based on recent numbers, there are an estimated 2 million active real estate agents licensed in the United States. That’s about one real estate agent for every 120 Americans. Pretty cool, huh? But that also means there's a ton of competition. Agents need to find a way to stand out in the crowd. If you

2018-02-06T11:54:01+00:00 February 6th, 2018|Categories: Agents|Tags: , , , , , , , , , , , |

Business Blogging 101

Blogging is a great way for real estate agents — and really, any business owners — to attract new clients and customers. But, you can’t throw up a blog every few months and expect to see results. A successful blog is the result of knowledge and commitment. Here are eight ways to make your blog

2018-01-25T04:07:25+00:00 January 25th, 2018|Categories: Agents|Tags: , , , , , , , , , , |

Using Facebook Live to Improve Your Social Media Presence

The internet and social media is an ever-changing platform and the way to market yourself as a realtor and your listings follow that path on social media. Video continues to be more important than ever. 73 percent homeowners are more likely to list with an agent who does video marketing. Videos have taken over Facebook. They

2017-12-09T11:30:42+00:00 March 1st, 2017|Categories: Online Tools|Tags: , , |

Don’t Do This With Your Facebook Page

Ever seen an ad or a website that promises thousands of Facebook for 20 bucks or so? Or a “like exchange” group? They're free, just go like everyone's pages. Even asking all your family and friends to like your page is part of this. These things destroy your Facebook page. They completely ruin it. How can you

2017-12-09T11:30:50+00:00 November 15th, 2016|Categories: Online Tools|Tags: |

Why Your Facebook Ads Aren’t Working

Facebook offers the chance to reach some of the biggest online audiences. Not only that, but you can reach custom targeted audiences in very simple ways. Every realtor or agent will have a few Facebook ads that turn out to be duds and don't bring in leads. There could be a lot of reasons why you aren’t

2017-12-09T11:30:51+00:00 September 6th, 2016|Categories: Marketing and Advertising, Online Tools|Tags: , , , |

Social Media Safety Tips For Realtors

A part of your online presence (and a huge part), is conveying your life throughout different social media platforms. You need to let your clients and prospects see what your personal life is like, and what you are all about. A good way to do it is to have your personal account and then your

2017-12-09T11:30:52+00:00 August 17th, 2016|Categories: Marketing and Advertising, Online Tools|Tags: , , , , |

Master Your Online Presence

It's well documented how important keeping up with your online presence is. Your personal website, your email and your social media all play such a big role, looking outdated in any of them will put you behind. A lot more goes into than you might think. It's more than just your picture, posts and your

2017-12-09T11:30:55+00:00 May 26th, 2016|Categories: Online Tools|Tags: , , , , , |

You Need To Take Advantage of Facebook Leads

Who's the fastest growing demographic on Facebook? Older People. Who buys the most houses? You guessed it. Older People. It's not hard to see why Facebook is so appealing to capture your leads. Ages 65 and up saw the largest increase in 2015, with 55 to 64-year-old users having the next biggest jump in users.

2017-12-09T11:30:56+00:00 May 11th, 2016|Categories: Leads, Online Tools|Tags: , , , , |