books

Agent Offers to Help FSBO – Results in Listings

This week's interview is with Matt S. When he prospects FSBOs, he doesn't ask for the listing. This is where he makes the difference. Offering help and offering FSBOs materials that help them, stands out compared to agents asking for the listing over and over again. In the interview we talk about: Matt met the

October 26th, 2017|Categories: FSBO, Members|Tags: , , , , |

Brand New Agent Gets 25% Conversion Rate with FSBOs

This week I spoke with Matt, a new agent and member. In the interview we went over: How he sent out four books prospecting FSBOs. He got a listing out of the four. He had instant credibility even though he had no real estate background.  Highlights: Full Interview: Transcript: Smart Agents:

October 20th, 2017|Categories: FSBO, Members|Tags: , , , |

Case Study: Member Lists Inherited Homes

This week's interview was with JC, a long-time member who is getting inherited leads to reach out to her. In the interview we went over: She listed 3 inherited homes after her inherited books branded her as the expert in that niche. Two of those leads found her free book offer on her website. The

October 9th, 2017|Categories: Inherited Homes, Members|Tags: , , , , , |

Member Gets Open Houses Listing From a Neighbor

Our interview this week is with Ray. He has two listings with our system, despite only getting 10 books to start. In the interview we go over: Ray left his books on his counter during an open house. A neighbor picked up a book - wasn’t interested in that home. That owner and another ended

October 2nd, 2017|Categories: Leads, Members|Tags: , , , |

Member Beats Out Celebrity Realtor for Listing

This week Ben spoke with Karen, a member who beat out a local celebrity realtor for a listing. She used her books to have the same celebrity credibility as the realtor she competed against. The interview goes over: The competing agent had a realtor radio show and was super well known. The books made her

September 25th, 2017|Categories: Marketing and Advertising, Members|Tags: , , , |

Case Study: Realtor Gets Listing from Dentist Waiting Room

For this week's interview, Ben talked to a member who just started to use her books. Lorena already turned them into two quick listings by placing them in waiting rooms. In the interview they go over: Why and where she placed all her books. How this turned to a listing (and then a second.) How

August 31st, 2017|Categories: Leads, Marketing and Advertising, Members|Tags: , , , , , |

Member Uses “Nextdoor” to win listings.

This week Ben spoke to Sherry about her experience and successes as a Smart Agents member. She is using the social media website "Nextdoor" to advertise her books. She won listings from leads off of there. The website is a place where you can register through your address. It lets neighbors connect with each other and

August 21st, 2017|Categories: Members, Prospecting|Tags: , , |

Case Study: Realtor Helps FSBO With No Strings; Gets Listing

This week Ben spoke to one of our members, Jim. He's a newer member and has two FSBO listings and one buyer client. In the interview they go over: How Jim has two FSBO listings. He just drops his book off and offers to help. Jim then does a CMA of the home for when

August 14th, 2017|Categories: Members, Prospecting|Tags: , , , |

Pick-Up Basketball Game Turns into Listing For Realtor

This week we spoke to a new member who just started to give his books out. Fred, a veteran realtor, has replaced giving his business cards out with books. It's paid off for him with two clients. Here is what is talked about in this interview: How and why he just started giving out his

August 8th, 2017|Categories: Members, Prospecting|Tags: , , , |

Owner is Waiting to Expire So He Can List with Smart Agents Member

I interview Gina, who is her husbands assistant. He's been using the My Books program to target expireds. Here is what we go over in the interview: The owner listed with his friend. Was sent his book and kept it for a year. He now wants to work with Rusty. They mail out manilla envelopes to

August 1st, 2017|Categories: Expireds, Members|Tags: , , , , |

Wait! I wan't to get you a FREE BOOK before you leave.

This book is my "mini-salesperson" and it gets me more listings without cold calling!