Expireds

Which of These Expired Marketing Strategies Work For You

Expireds are a huge niche. The leads aren't hard to get. But what's the best way to prospect them? Every agent is different. Go through each option to find the best way for you. You can cold call. We don’t recommend it. But, it’s an option. You can leave voicemails. You can send them a

October 25th, 2017|Categories: Expireds|Tags: , , , |

Overcoming Expired Owner Objections: Won’t Lower Listing Price

You call an expired lead or reach out to them. You get a meeting with them. It turns out, their home is overpriced, but they won't lower. From the outside, it looks like this held the sale back. They could even have gotten a couple of offers but they were too low. The best course of

August 31st, 2017|Categories: Expireds, Prospecting|Tags: , , , , , |

Owner is Waiting to Expire So He Can List with Smart Agents Member

I interview Gina, who is her husbands assistant. He's been using the My Books program to target expireds. Here is what we go over in the interview: The owner listed with his friend. Was sent his book and kept it for a year. He now wants to work with Rusty. They mail out manilla envelopes to

August 1st, 2017|Categories: Expireds, Members|Tags: , , , , |

A Tale of Two Expireds

Reaching out to leads is a delicate process. Especially expireds. It's something we mention on Smart Agents a lot. These expired owners get bombarded by realtor's calls. You even see news stories from time to time about agents getting hundreds of calls in a short span. Deborah says she listed her home months ago, but

July 7th, 2017|Categories: Expireds, Leads|Tags: , , , |

Through the Eyes of an Expired Owner

What does an expired owner see, think and hear when his listing expireds? Of course, they are bombarded by agents. But if you put yourself in their shoes, prospecting expireds becomes so much different. I'm not an agent. I'm a writer. Ben gives me the ideas and helps plan the content of these blogs out. Sometimes he

June 13th, 2017|Categories: Agents, Expireds|Tags: , , , |

How Did This Realtor Get 5 Easy FSBO Listings?

Today Ben Curry interviewed Ray, a realtor from Illinois's who has been on a roll recently listing FSBOs. Throughout the interview they went over: How he listed 5 homes that were FSBO. The exact script he uses to give the book to the FSBOs. How he is marketing himself. His high conversions on these listings appointments

March 8th, 2017|Categories: Agents, Expireds|Tags: , , , , , |

What to Ask Expired Listings

Expireds are great targets to prospect. They're motivated sellers. In this blog we aren't going to break down the step by step process, we did that here when we discussed the approach and strategies needed. We also went over what it takes and how to smoothly get the owners of expireds to lower their listing price. This

September 21st, 2016|Categories: Client Relations, Expireds|Tags: , , |

Take a Unique Approach to Win Expired Listings

They’ve already “been there, done that", you’ve got to do something different to stand out! Why Expireds? Expired Listings. One of the most obvious niches of real estate, yet also one of the most despised. Why? Simply put, expired listings represent failure. Failure to sell.   The reasons are many, but blame typically falls on the

June 18th, 2016|Categories: Expireds, Prospecting|Tags: , , , , |

3 Ways To Stand Out When Listing Expireds

How To Lists Lots Of Expireds By Standing Out From The Competition The most important thing is to be different from the competition. This way, sellers will notice. It can cause someone to stand out and get the listing. First, don’t look like everyone else. Don’t send out the same letters as everyone else. You’ll

January 4th, 2016|Categories: Expireds|

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This book is my "mini-salesperson" and it gets me more listings without cold calling!