Concentrate on the Description
Make sure your description, that will only show up on search engine, will engage and draw audiences in. It should be around 150 words.
Use Keywords In Your Articles or Pages
This is the same principle as the title. Don’t force them in but use the main keywords naturally a few times throughout your content. But be careful not to use it more than two or three times. Search engines call this “keyword stuffing” and you won’t rank as high because of it.
Track Your Keyword Rankings
As said before, the best way to measure the traffic is with Google Analytics. You can go even farther and create a Google Webmaster Tool account. With this you’ll be able to check your keyword rankings.
If you have a Google Webmaster Tools account and you verify your site, you just go to Search Traffic -> Search Analytics in the left navigation menu. You’ll be able to see what keywords brought you traffic, and what their ranking positions are.
SEO is easy to learn, use and keep up with. Make sure your keywords are ranked high and you’ll start seeing leads from search engines.