There has never been a time where your online marketing and presence means more than it does now. 89% of buyers search for homes online. That’s how important it is to have a solid and consistent presence at every turn.
Your personal website, your email and your social media all play such a big role, looking outdated in any of them will put you behind. A lot more goes into than you might think. It’s more than just your picture, posts and your emails. Each interaction, post or ad is a chance to build your personal brand. Don’t take any of them for granted.
83% of buyers trust brands or companies that offer them resources and useful information.
This means offering them tips, whether it’s through an email campaign or your personal website with a blog, it is the best way to build trust.
What is your brand right now? What recognition does your name have in the real estate industry?