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The Best Ways To Get Listings From The Redx

I see realtors spend money to buy seller leads all the time. Why spend money on leads when you can get them for almost nothing? I've seen agents run ads on Facebook and Google and other places and spend $10 to 30 per seller lead that comes in. That's crazy when you can get hundreds

February 17th, 2017|Categories: Leads, Prospecting|Tags: , , |

How to Get More Real Estate Referrals and Be a Happy Agent

What’s the key to happiness in real estate? Quality customers that you enjoy working with. How do you find these quality customers? They’re in your past customers and sphere of influence. Or, they know your past customers and sphere of influence. There is an agent in our area. She's been in business for 5 years

February 6th, 2017|Categories: Client Relations|Tags: , , , , , |

Which of These Expired Prospecting Methods Work For You

Here's how to figure out the expired approach that works the best for you. There are a lot of different approaches. You can cold call. We don’t recommend it. But, it’s an option. You can leave voicemails. You can send them a text message. You can mail them a letter. We’ve done a lot of

January 16th, 2017|Categories: Expireds|Tags: , , , |

How One Agent Became an Authority

Here at Smart Agents we give our members the tools they need to rule their market. We interviewed on of our members from the midwest about how he is using his books and other marketing materials. Jonathan really went out there and pushed his books on people. If you're a member or not, this is what

December 14th, 2016|Categories: Agents, Marketing and Advertising|Tags: , , , |

Luxury Real Estate Tips

You’re driving through a luxury neighborhood. You see a Realtor’s sign in front of a home, then you drive a little further… and see the same agent’s sign again.  Then, you turn a corner and see another sign. You get closer and realize… it’s the same agent. They are owning this entire high-end neighborhood. That

December 1st, 2016|Categories: Agents, Marketing and Advertising|Tags: , , , |

Your Landing Page is a Lead Machine

Your landing page is the tool that brings in leads when you sleep. It also is another area where you really have to stand out, especially depending on what niche you are targeting. Buyers and sellers are going to be the most common thing you make a landing page for, but this is where you

September 13th, 2016|Categories: Marketing and Advertising, Online Tools|Tags: , , , , |

Why Your Facebook Ads Aren’t Working

Facebook offers the chance to reach some of the biggest online audiences. Not only that, but you can reach custom targeted audiences in very simple ways. Every realtor or agent will have a few Facebook ads that turn out to be duds and don't bring in leads. There could be a lot of reasons why you aren’t

September 6th, 2016|Categories: Marketing and Advertising, Online Tools|Tags: , , , |

Don’t Pressure FSBOs

Most For Sale By Owners end up listing with a realtor. Last week we went over how to prospect them and the best stats to fill them in on before you show them your marketing techniques. Another giant key is to not lay it that thick on to FSBOs. Prospecting is great, but you can

August 30th, 2016|Categories: Agents, FSBO|Tags: , , , , |

How To Counter When People Have Bad Perception of Realtors

A quick Google search will tell you that agents don't always have the best reputations. There's a lot of common stereotypes that the average person may believe about realtors. Just like any profession, there are some bad agents out there that bring these generalities about. So if the common potential customer thinks or even has heard of

August 1st, 2016|Categories: Marketing and Advertising, Prospecting|Tags: , , , |

Prospecting Isn’t As Bad As You Think

Prospecting has long been thought of as something unappealing, rough and time consuming. But it doesn't have to be that way. If you're smart about it and come in with a plan, than it doesn't have to be countless cold calls, letters and seemingly rewardless effort. Start off By Being in the Right Mindset You

June 29th, 2016|Categories: Client Relations, Marketing and Advertising, Prospecting|Tags: , , , , |