agents

Get the Most from an Open House

Open houses don't hold quite as much water as they used to, but it's still a big part of marketing a listing. Not only do you market your listing, you market yourself as an agent. Meeting other agents, neighbors or anyone interested in buying and selling is worth the effort alone. In a 2016 survey, Realtor.com

March 23rd, 2017|Categories: Marketing and Advertising|Tags: , , |

Here’s How Blogging Can Grow Your Real Estate Business

There are a lot of different ways to separate yourself from the competition. Keeping your web presence in line with that is a big part. This is why you need to be blogging. Blogging is not prospecting for leads, it's for establishing yourself in your market. And it will bring in leads. Having a blog allows

March 2nd, 2017|Categories: Online Tools, Prospecting|Tags: , , |

Should a Realtor Have a Beard?

Yes, your appearance can make or break a sale. But does it actually matter? I guess we’ll leave that question to the most important judge of a realtor - the customer. Can a beard affect a home seller's decision to hire you? What about warm weather agents wearing more casual and weather appropriate attire? Is a

February 24th, 2017|Categories: Client Relations|Tags: , , |

How to Make Real Estate Less Stressful

Being a real estate agent is one of the most stressful careers there is. There are a lot of reasons for this, and you're probably familiar with them. The realtor is solely assisting a buyer or seller in the largest purchase of their life. Agents work long and crazy hours, including working weekends, spending much of

February 20th, 2017|Categories: Agents|Tags: , , , |

Smart Agent, Foolish Agent

Many people think the key to success is working harder and working more hours. But we don’t agree. At Smart Agents, we agree with Abraham Lincoln when he said, “Give me six hours to chop down a tree and I will spend four sharpening the axe."  Marketing yourself (and your listings) is a never ending challenge.

February 13th, 2017|Categories: Agents|Tags: , , |

18 Things Your Virtual Real Estate Assistant Can Do

What is the number one thing holding most agents back from success? It’s all the $10 an hour work they have to do. I have a question for you. Are you building a business? Or building a job? Are you spending all your time doing $10 an hour work that someone else could be handling

February 9th, 2017|Categories: Agents, Online Tools|Tags: , , |

How to Get More Real Estate Referrals and Be a Happy Agent

What’s the key to happiness in real estate? Quality customers that you enjoy working with. How do you find these quality customers? They’re in your past customers and sphere of influence. Or, they know your past customers and sphere of influence. There is an agent in our area. She's been in business for 5 years

February 6th, 2017|Categories: Client Relations|Tags: , , , , , |

The Easiest Way To Increase Your Listing Presentation Conversion

This is the number one thing you need to do to dramatically boost your listing presentation conversion. It’s not that complicated. But, hardly anyone every does this. It’s not that complicated. But, hardly anyone every does this. Prove that not all agents are the same. Here's an example. I know of a guy who is extremely

February 2nd, 2017|Categories: Client Relations, Marketing and Advertising|Tags: , , , |

How to Get Business from Snapchat

Snapchat is not like any other forms of social media that you have. The most important thing that your followers can do on a page is to interact with you. If you have 10,000 likes on Facebook, but only get 20-30 clicks or views on anything you posts, all those likes mean nothing. Snapchat is

January 30th, 2017|Categories: Marketing and Advertising, Online Tools|Tags: , , , , |

Which of These Expired Prospecting Methods Work For You

Here's how to figure out the expired approach that works the best for you. There are a lot of different approaches. You can cold call. We don’t recommend it. But, it’s an option. You can leave voicemails. You can send them a text message. You can mail them a letter. We’ve done a lot of

January 16th, 2017|Categories: Expireds|Tags: , , , |