For someone in real estate, you are the product you sell. The most important branding agents can do is to make a lasting impression. Your goal is to be remembered. Agents with consistent branding have owners come to them. Jan Shields is a veteran realtor here in our market, Jacksonville, Florida. This is her company website
There is a real estate team in America that is the number one team according to Real Trends Magazine. They've been one of the top teams for the last five years. This team has a secret advantage over their competition. Their secret isn't that they're the best salespeople. In fact, they're not incredible salesmen. Their
What's the one thing that successful realtors have in common? They know what they are going to do heading into each day, and for how long. They don't get sidetracked during the day. Distractions are a minimum. If you stick with your plan/schedule, you will be able to focus on the things that move your business
Here are some of the best real estate memes from around the internet. Feel free to repost any of them to you own social media accounts. Memes can entertain other agents and also offer other people a look into the frustrating parts of being an agent. These memes are funny and relatable. Clients can
If you really like what you do, you never stop looking for new ways to improve. You can’t just go through the motions and stay the same if you want to be the best you can be. Once you start to implement these habits and tips into your own business, you will start to see
You are a sales person. So let it show in fun ways. Putting together a creative or funny video with you or your firm is an outside the box way to gain attention.
What does an expired owner see, think and hear when his listing expireds? Of course, they are bombarded by agents. But if you put yourself in their shoes, prospecting expireds becomes so much different. I'm not an agent. I'm a writer. Ben gives me the ideas and helps plan the content of these blogs out. Sometimes he
This week's interview is with Myra, who's been a Smart Agent's member for a couple of months. She just started implementing the program and won a FSBO listing early on. In this interview we go over: How she turned a cold lead into a warm lead. How she followed up with that lead. Why she
What is the number one thing holding most agents back from success? It’s all the small work they have to do. I have a question for you. Are you building a business? Or building a job? Are you spending all your time doing $10 an hour work that someone else could be handled for you.
This week I spoke with Steve, a long-time realtor, and somewhat new Smart Agent's member. He currently has 6 listings that are all luxury homes. In the interview we discuss: What he sent to the cold leads (it wasn't a book). How he reacted to them following up. How this got him 6 listings. Highlights: